
GRAPHIC AND WEB DESIGN
The Graphic and Web Design Department, in the artistic and cultural field of the Academy, trains high-level professional profiles in the sectors of visual communication: graphic design, computer graphics, digital paper publishing, techniques and web language. The department offers a particularly wide and articulated training offer in the fields of traditional graphic art and in the creation and experimental elaboration of multimedia and contemporary graphic design. In particular, the programme leads students to the critical evaluation of existing trends by orienting them towards research, innovation and artistic experimentation; to professional practice with a base of study rooted in theory and history, a mastery of visual communication methods in the studio and real project experience providing the knowledge and skills to develop conceptually and visually. The content focuses on developing creativity and mastering the software skills needed to compete in the field.
Students receive skills in the areas of user interface, ergonomics of digital environments and the design of online content or services. During their training, they are also led to participate in all stages of the design and production of graphic products and interactive online services. Based on a set of specifications, they look for the graphic, ergonomic and technical solution best suited to the expected services and required functionalities.
In the first three years of the Professional Degree, the teaching units are as follows:
FIRST YEAR
| FIRST SEMESTER | |
|---|---|
| Course | Credit |
| Introduction to the history of Art and Design | 3 |
| Technology and type of materials | 3 |
| Introduction to aesthetics and philosophy of Art | 3 |
| Artistic anatomy | 5 |
| Basic computing: Adobe Photoshop-Illustrator-InDesign | 5 |
| Introduction to the Design of colors | 5 |
| Italian/English 1 | 2 |
| SECOND SEMESTER | |
|---|---|
| Course | Credit |
| Artistic creation and language of visual forms in Africa | 3 |
| History of Modern Art | 3 |
| Introduction to Photography | 4 |
| Introduction to Design: product-environment-space | 5 |
| Introduction to Illustration | 5 |
| Plastic Arts and introduction to CAD | 5 |
| Geometrical Design | 5 |
SECOND YEAR
| FIRST SEMESTER | |
|---|---|
| Course | Credit |
| Aesthetics and philosophy of art | 3 |
| Italian/English 2 | 2 |
| History of Modern and Contemporary Art 1 | 3 |
| Design Concepts and Methodologies | 3 |
| Graphic creations 1 | 5 |
| History and theory of new media 1 | 3 |
| Website Information Architecture | 3 |
| Lettering, typography and printing techniques 1 | 3 |
| Introduction to the vocabulary of the plastic Arts | 3 |
| Web Design 1 | 4 |
| SECOND SEMESTER | |
|---|---|
| Course | Credit |
| Colour theory and design | 3 |
| Theories of perception and psychology of form | 3 |
| Territorial analysis and project Design 1 | 4 |
| Stage 1 | 4 |
| Contemporary Art and new media 1 | 3 |
| Computer graphic 1 | 4 |
| Interface Design and Programming 1 | 4 |
| Multimedia Arts, video photography and Post Production 1 | 3 |
THIRD YEAR
| FIRST SEMESTER | |
|---|---|
| Course | Credit |
| Graphic creations 2 | 4 |
| Italian/English 3 | 2 |
| History and theory of new media 2 | 2 |
| Lettering, typography and printing techniques 2 | 3 |
| Web Design 2 | 4 |
| Computer graphic 2 | 4 |
| Interface Design and Programming 2 | 3 |
| Multimedia Arts, video photography and Post Production 2 | 3 |
| Introduction to digital modeling and rendering | 3 |
| Illustrations | 3 |
| Theories and methods of mass media | 2 |
| Sociology of visual communication | 2 |
| SECOND SEMESTER | |
|---|---|
| Course | Credit |
| Thesis | 6 |
| Territorial analysis and project Design 2 | 4 |
| Artistic creation and Design in Africa 2 | 3 |
| Contemporary Art and new media 2 | 3 |
| Marketing and Management | 2 |
| Copyright | 2 |
| Digital Design (service design/modality of access to services) | 4 |
| History of interaction between humans and computers | 3 |
| Animation 2D | 4 |
| Art direction | 2 |